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Fashion


Trends and styles for every season, vibe and body type—so you can look great and feel great

Editors and Experts

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Abby
Hepworth

Editor

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Courtney
Mason

Editorial Assistant

stephanie maida

Stephanie
Maida

Senior Commerce Editor

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Natalie
LaBarbera

Associate Commerce Editor

Natalie LaBarbera is an Associate Commerce Editor at PureWow who covers commerce stories across verticals, including fashion, travel, books, sales and more. Read on for her full bio.
Jelly Flats
PureWow/Anthropologie/Free People/Zara
fashion / Natalie LaBarbera

Move Over, Mesh: This Is the Summer of the Jelly Flat

The throwback trend we never expected
fashion
/ Natalie LaBarbera

The Top 12 Things Our Editors Don't Regret Shopping This Month

news
/ Danielle Long

Serena Williams Sizzles in Leopard-Print Dress

fashion
/ Stephanie Meraz

The Only 4 Sunglasses Trends You Need to Know in 2025

fashion
/ Jael Rucker

Beyoncé Traded in Her Cowboy Boots for the Perfect All-Season Shoe—Shop Similar Picks Starting at $69

fashion
/ Jael Rucker

Ahem, LoveShackFancy and Havaianas Just Dropped a New Flip-Flop Collection That'll Have You Swooning

fashion
/ Jael Rucker

12 of the Best Summer Styles to Shop at Old Navy Right Now

fashion
/ Destinee Scott

Oprah Loves These Famously Curve-Flattering NYDJ Jeans—and a Bunch of Pairs Are on Sale Now

fashion
/ Dana Dickey

Anthropologie Petite Summer Styles: Tested & Reviewed by a 5'3" Editor

fashion
/ Natalie LaBarbera

'Sirens' Star Meghann Fahy's Favorite Workout Set Is from a Brand I've Spotted on Cool Girls All Around L.A.

fashion
/ Destinee Scott

These 10 Summer Pieces From H&M Scream 'Amalfi Coast' (and They Start at Just $15)

fashion
/ Stephanie Meraz

17 Zara Items to Bring on Your Next Summer Vacation (Starting at $30)

fashion
/ Stephanie Maida

I’m 5’1” and These Are the 4 Summer Dresses I'm Wearing on Repeat

fashion
/ Jael Rucker

Taylor Swift's Sporty Shorts Set Stole the Show at the Stanley Cup Finals—Here's How to Get the Look

fashion
/ Natalie LaBarbera

12 Beachy Fashion Finds That Will Have You So Ready for That Vacay

fashion
/ Destinee Scott

Ahem, Tons of Anthropologie Sale Finds Are an *Extra 50% Off* This Weekend

news
/ Danielle Long

This Free Old Navy x Disney Event Is the Most Wholesome Summer Vibe

fashion
/ Jael Rucker

The 15 Best Work Dresses That Are Polished, Comfortable & Oh-So Versatile

fashion
/ Natalie LaBarbera

Summer's Next Big Trend Has Arrived—Introducing, the Salty Granola Aesthetic

fashion
/ Destinee Scott

Loft's Massive Cyber Summer Sale Is on with a 50% Discount on the Chicest Styles

fashion
/ Rachel Bowie

Gwyneth Paltrow Spotted in Chic One-Piece Swimsuit from Left on Friday

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